Customer Analytics and A/B Testing in Python
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Learn how to use Python to create, run, and analyze A/B tests to make proactive business decisions.
The most successful companies today are the ones that know their customers so well that they can anticipate their needs.
Customer analytics and in particular A/B Testing are crucial parts of
leveraging quantitative know-how to help make business decisions that generate value. This course
covers the ins and outs of how to use Python to
analyze customer behavior and business trends as well as how to create, run,
and analyze A/B tests to make proactive, data-driven business decisions.
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