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Exploring Targeting Stakeholders

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Duration

1h 41m

level

Advanced

Course Creator

Jonathan Lovatt-Young

Last Updated

14-May-20

Creating roadmap alignment can be challenging. Designing for goals and using the appropriate insight methods can enable you to create a measurable difference. This course shows how to put the customer at the heart of planning and development.

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Every organization has deeply held beliefs about “how things are done around here”. Creating roadmap alignment can be challenging with these ingrained orthodoxies.

In this course, Exploring Targeting Stakeholders, you’ll learn to use insights to galvanize opposing views in the organization, making a measurable difference.
Author Name: Jonathan Lovatt-Young
Author Description:
Jonathan combines over 25 years experience of digital design, brand strategy with user experience. He has been lead within a number of high profile agencies and consultancies including Tribal DDB, Accenture Digital, LBI and Fortune Cookie for a range of high profile clients many of which have been on their own digital transformation journey. He is analytical, strategic and creative with a full understanding of the user-centred design process for digital transformation projects. Jonathan holds a … more

Table of Contents

  • Course Overview
    1min
  • Meeting User Goals
    20mins
  • Managing Requirements with Stakeholders
    28mins
  • Product Improvement with Action Research
    50mins

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Exploring Targeting Stakeholders
Exploring Targeting Stakeholders
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