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Fundamentals in Strategic Marketing and the Marketing Environment

Fundamentals in Strategic Marketing and the Marketing Environment

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Fundamentals in Strategic Marketing and the Marketing Environment
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This Free Online Course Includes:

  • 4-5 Hours of Learning
  • CPD Accreditation
  • Final Assessment
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Do you know why understanding the prevailing marketing environment is crucial to developing a marketing strategy?
Strong strategic marketing and a firm understanding of the marketing environment go hand in hand. In this free course, you begin by looking at consumer behaviorial models and how they can help you to segment the market and develop an effective marketing plan. You will also learn about all the internal and external factors that make up the marketing environment in which a business has to operate, and how these impact your marketing strategy.

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Fundamentals in Strategic Marketing and the Marketing Environment
Fundamentals in Strategic Marketing and the Marketing Environment

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