About this course

Do big data and UX speak to you? This MOOC will give you the methods and tools to analyze the whole spectrum of data we handle in UX, from qualitative user research and quantitative user testing data analysis to big data Web analytics.
You will be able to leverage insights from this data to make empirically-based recommendations towards frictionless, optimal user experiences.
Taught by award-winning faculty members, this course is an introduction to the statistical methods and tools useful to UX data analysis. No need to be a math whiz, this course was designed to be accessible to everyone.
No previous stats knowledge is needed. You will need to use MS Excel to do the final exam and complete the certification. Join us in the journey to unlock the insights of UX data, through the UX Design and Evaluation MicroMasters, or as an individual course.

At a Glance:
Institution: HECMontrealX
Subject: Data Analysis & Statistics
Level: Intermediate
Prerequisites:
None. But if you are interested in the MicroMasters in UX Design and Evaluation, we strongly recommend that you complete the Introduction to UX and UX Research courses before starting this one.
Associated programs:
MicroMasters® Program in UX Design and Evaluation
Language: English
Video Transcript: English
Associated skills:Microsoft Excel, Usability Testing, User Research, Data Science, Big Data, Qualitative Data Analysis, User Experience, Web Analytics, Statistical Methods, Qualitative Research, Research, User Experience Design (UX), Data Analysis