MBA Course: Marketing and Business Strategy

8,977.00

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Best Selling Course designed by an MBA graduate from the syllabus of top Universities in the world.

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About The Course

MBA Marketing strategy course designed by an MBA graduate from the syllabus of top Universities in the world. This course is very helpful for all those who are either preparing for GMAT or planning to do an MBA. It is divided into four different sections Marketing Basics OverviewMarketing insights and analysisBranding and communication, and Business Strategy, and will cover all the important topics of  Marketing in the MBA.

What Will You Learn

Buy Now MBA Course: Marketing and Business Strategy

Course Contents

Module 1: Introduction to Marketing and Business Strategy

Understanding the role of marketing in business success. Overview of strategic management and its importance. The integration of marketing and business strategy.

Module 2: Market Research and Analysis

Conducting market research and gathering customer insights. Analyzing market trends and competitive landscape. Identifying target markets and customer segmentation.

Module 3: Developing a Marketing Strategy

Defining marketing objectives and goals. Crafting a unique value proposition. Positioning strategies and differentiation in the marketplace.

Module 4: Pricing and Revenue Management

Pricing strategies and tactics. Understanding pricing elasticity and customer value perception. Revenue management techniques for maximizing profitability

Module 5: Business Strategy and Competitive Advantage

Understanding competitive dynamics and industry analysis. Strategic positioning and sustainable competitive advantage. Mergers and acquisitions as a growth strategy.

Module 6: International Marketing and Global Strategy

Expanding into international markets. Cultural considerations and adaptation strategies. Developing global marketing strategies

FAQ

Completing an MBA with a specialization in Marketing and Business Strategy opens up a wide range of career opportunities. Graduates can pursue roles such as marketing managers, brand managers, product managers, market research analysts, sales managers, business development managers, and strategic planners. They can work in various industries such as consumer goods, technology, consulting, retail, healthcare, and more.

A specialization in Marketing and Business Strategy within an MBA program focuses specifically on marketing principles and strategic decision-making. It delves deeper into marketing concepts, strategies, and their integration with overall business strategies.

Yes, you can pursue this specialization even if you don't have a marketing background. MBA programs with a specialization in Marketing and Business Strategy often welcome students from diverse educational backgrounds.

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    MBA Course: Marketing and Business Strategy
    MBA Course: Marketing and Business Strategy

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