In order to understand what a product manager does it’s important that you know what they produce. In this course, Product Management: Executive Briefing, you’ll learn the role of a Product Manager. First, you’ll explore a product manager’s role from ideation to launch to ongoing management. Next, you’ll discover the differences between product management and project or portfolio management. Finally, you’ll learn about the role of a product manager in different organizations. When you’re finished with this course, you’ll have the skills and knowledge needed to understand how a leader can help ensure products are properly developed and managed.
Author Name: Jillian Kaplan
Author Description:
Jillian is a 20+ year technology industry veteran. She currently works at a Fortune 50 Enterprise, prior to that she spent 14 years at Verizon. She has worked in engineering, product management, project management, marketing operations and product marketing. Having worked in so many different roles, she had a unique end to end perspective from initial product development to bringing products to market. She is a strong believer in ‘Technology for Good’ and works to bring it to the forefront of al… more

Table of Contents

• Roles and Responsibilities of Product Management
  12mins
• Product Management and Leadership
  6mins