Product Management: Product Discovery
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This course will teach you fundamental skills for effective product research and discovery.
In this course, Product Discovery, you’ll learn the essential skills for effective product research and discovery. First, you’ll explore the types of research you’ll likely need to execute and the questions best addressed by each research strategy. Next, you’ll discover how to use each in practice. Finally, you’ll learn how to synthesize your learnings into actionable insights.. When you’re finished with this course, you’ll have the skills and knowledge of product research needed to successfully lead your product team through researching a problem space or opportunity.
Author Name: Keisha Johnson
Author Description:
Keisha is product professional with many years of experience across industries like financial services, edtech, and online services. Currently she is a Sr. Product Manager focused on native mobile app experiences and product led growth strategies. Keisha’s passion is being of service to others. As a former City Year corps member in the Miami-Dade public schools, she understands that access to education can change someone’s outcome. Her goal is to share the product practice with others to help t… more
Table of Contents
- Course Overview
1min - Product Discovery: Your Role as a PM
6mins - Introduction to Research Styles
6mins - Discovery Planning
2mins - Discovery Strategies
32mins - Synthesizing Research
11mins - Taking Action on Your Research
14mins
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