SEO can be a daunting topic to tackle, however utilizing the Lean SEO framework will help you easily do SEO. In this course, SEO Fundamentals, we focus on just the essential knowledge needed to consistently rank high in the search engines. First, you’ll learn what content the search algorithms like. Next, you’ll discover how to easily scale your SEO efforts. On completion of the course, you will be able to positively impact your website’s traffic flow through a solid SEO strategy that is built to withstand the many search algorithmic changes.
Author Name: Paul Wilson
Author Description:
Paul is VP of Interactive Media at Qu3stion Media and Co-Founder of the free Pinterest tool PinAlerts. He specializes in SEO, Content Marketing, and Pinterest Marketing.

Table of Contents

• Course Overview
  1min
• Introduction to Lean SEO
  18mins
• SEO Discovery
  56mins
• Conducting Content-driven Research
  32mins
• Running Your SEO Experiment
  61mins
• Data-driven Decision Making
  60mins