Service Design Conduct Interviews
This course will teach you how to get into the mind of the customer to understand their needs and help carve out the best journey and experience for them using a very efficient research method.
As a product person or even a business, the goal is to continuously understand your customer. In this course, Service Design Conduct Interviews, you will learn how to understand the customer, their needs, desires, motivations; helping carve out the best journey and experience for them. First, you will explore an overview of “what” and “why” service design. Next, you will discover the specific kinds of interviews and how best to carry them out. Finally, you will learn how to make sense of all the data you have gathered also seeing case studies. When you are finished with this course, service design conducting interviews as a research method will be second nature to you and in turn you will be able to give your customers the best experience and journey they could ask for.
Author Name: Oghenevovwero Enyoyi
Author Description:
Vovwe Enyoyi is currently the Head of Product for the SME and Digital Bank divisions at Etranzact International PLC, a leading fintech platform serving governments, banks, fintechs, SMEs, and consumers. Prior to this, he was the Technical Product Manager for AI and Integrations at Respond.io, one of Asia’s fastest-growing startups. Vovwe is also the Co-Founder and former CEO of Eternal Workspace, a platform that connects remote workers to peaceful, nearby locations for productivity. With a stron… more
Table of Contents
- Course Overview
1min - Participant Approach: Conducting Interviews
45mins - Sensemaking Overview and Practical Case Studies
32mins
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